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''Succès de scandale'' is French for "''success from scandal''", i.e. when (part of) a success derives from a scandal. It might seem contradictory that any kind of success might follow from scandal, but scandal attracts attention, and this attention (whether gossip or bad press or any other kind) is sometimes the beginning of notoriety and/or other successes. Today, the often-used cynical phrase, ("no such thing as bad publicity" ) is indicative of the extent to which "success by scandal" is a part of modern mass media culture. ==Belle Époque== Belle Époque Paris appears to have had exactly the right climate for ''succès de scandale'' (which is probably also the reason why this is where the term originated): in all examples below, regarding famous artists kicking off their career with some sort of scandal, there are at least some connections with turn of the 20th century Paris. In other cities, provoking a scandal appeared more risky, as Oscar Wilde found out shortly after his relatively "successful" Parisian scandal (''Salomé'' — 1894, portraying the main character as a necrophile): * ''Le déjeuner sur l'herbe'' ''(The Luncheon on the Grass)'' by Édouard Manet,〔Clare Brook.("Why BLUE needs a Succès de Scandale" ) at 〕 presented at the Salon des refusés, 1863: Even the Emperor was scandalised — but Manet had a nice start to his career. * Alfred Jarry shocked Paris in 1896 with the first of his absurdistic Ubu plays: ''Ubu Roi''. The performance of this play was forbidden after the first night. No problem for Jarry: he moved the production to a puppet theatre. *A new group of artists, labelled disrespectfully ''"Les Fauves"'' ("The Wild Beasts") by an art critic, had their successful debut in 1905 Paris (and kept the name). * Richard Strauss had had little success with his first two operas, which today are no longer performed. Consequently, he tried something different: he set music to Wilde's ''Salomé'' in 1905, and racketed quite some scandal with this opera, including in the New York Met, where the production had to be closed after one night. But Strauss wanted more: his next opera (''Elektra'', 1909) was so "noisy" that cartoons appeared with Strauss directing an orchestra of animals. Then Hugo von Hofmannsthal, the textwriter of this second "successful" production, seems to have taken the right decision, in restraining Strauss from getting even bolder: Strauss's success was guaranteed without any further scandal, so Hofmannsthal wrote a bittersweet scenario with a theme of resigning to the fact of getting older, for Strauss's next (and after all most successful) opera. Only two world wars later, Strauss became involved in scandal again, for his way of realising what was then considered as the highest ambition: directing the Bayreuther Festspiele). Here, however, scandal came ''after'' the success. *''L'après-midi d'un faune'' (1912): see Afternoon of a Faun (Nijinsky). *''The Rite of Spring'' (1913)〔Richard Taruskin. (''Stravinsky and the Russian Traditions: A Biography of the Works Through Mavra'', p. 1008 ) University of California Press, 1996. ISBN 0520070992 ISBN 9780520070998〕 *''Parade'' production of 1917: see Parade (ballet). *''George Antheil's 1923 performance of futurist piano music at the Champs-Élysées theater.〔 *Paul Chabas had won a most prestigious prize with his ''September Morn'' in Paris in 1912. Nudity as portrayed in this painting was however far from being able to shock a Parisian public, half a century after the ''Déjeuner''. So, notwithstanding the "official" prize, market value of the painting remained low. Then, Chabas put it on show in a New York shop window in 1913. There, for the first time in history, it appears a succès de scandale scheme was set up by a publicity agent (Harry Reichenbach), who "accidentally" coached a morality crusader along the picture. The scandal that evolved brought financial success and secured Chabas's place in art history books. Although later deemed kitsch, the painting ended up in one of the most prestigious museums of New York. 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Succès de scandale」の詳細全文を読む スポンサード リンク
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